Seller Handbook

Seller
Guidelines

Everything you need to know to succeed as a seller on Amana. From verification requirements to listing standards and communication policies.

Verification Tiers

Higher verification tiers unlock more features and build greater buyer trust. Progress through tiers by meeting requirements and maintaining quality.

🥉

Basic Seller

Requirements

  • Valid government-issued ID
  • Phone number verification
  • Email verification
  • Profile completion

Benefits

  • List up to 20 products
  • Standard escrow processing
  • Community support
  • Basic analytics
🥈

Standard Seller

Requirements

  • Everything in Basic
  • Business registration document
  • Bank account verification
  • Minimum 10 completed sales
  • 4.0+ average rating

Benefits

  • List up to 200 products
  • Priority escrow processing (faster payouts)
  • Email support with 24-hour response
  • Featured in category listings
  • Advanced analytics dashboard
🥇

Premium Seller

Requirements

  • Everything in Standard
  • Tax compliance certificate
  • Quality certification (where applicable)
  • Minimum 50 completed sales
  • 4.5+ average rating
  • Less than 3% dispute rate

Benefits

  • Unlimited product listings
  • Express escrow processing (same-day payouts)
  • Dedicated account manager
  • Homepage feature eligibility
  • Cross-border selling support
  • Reduced commission rates
  • Priority dispute resolution

Listing Standards

Product Photography

Minimum 3 photos per listing. Main image must be 1000×1000px minimum with a white or neutral background. No text overlays, watermarks, or collages on the main image.

Accurate Descriptions

Include material, dimensions, weight, color, origin country, and condition. Describe any imperfections honestly. Use the structured fields provided — don't put specs in the title.

Transparent Pricing

All prices must be in the listed currency with shipping costs clearly stated. No bait-and-switch pricing. Volume discounts must be clearly communicated.

Quality Standards

Products must match their listings exactly. Items must be safe, functional, and meet the quality expectations set by your descriptions and images.

Communication Policies

Response Time

Respond to buyer inquiries within 24 hours during business days. Premium sellers are expected to respond within 12 hours.

Professional Conduct

All communication must be professional and respectful. No harassment, discrimination, or abusive language. No sharing of personal contact details to arrange off-platform transactions.

Accurate Information

Provide truthful information about products, shipping timelines, and store policies. Misleading buyers is a violation that can result in account suspension.

Dispute Cooperation

If a dispute is opened, respond promptly with evidence. Failure to respond within 48 hours may result in an automatic ruling in the buyer's favor.

Prohibited Items

The following items are strictly prohibited on Amana Marketplace. Listing them will result in immediate removal and potential account suspension:

  • Counterfeit or replica goods
  • Weapons, ammunition, or explosives
  • Illegal drugs or controlled substances
  • Stolen property
  • Adult content or services
  • Live animals (except with proper licensing)
  • Products violating intellectual property rights
  • Hazardous materials without proper certification
  • Items prohibited by law in the seller's or buyer's country

Ready to Start Selling?

Join thousands of verified sellers across 34+ African countries on Amana Marketplace.