Privacy
Policy
Last updated: January 15, 2026. This Privacy Policy explains how Amana Marketplace (“we,” “us,” “our”) collects, uses, shares, and protects your personal information.
1. Information We Collect
Information You Provide
- Account registration details: name, email address, phone number, country
- Seller verification documents: government-issued ID, business registration, tax certificates
- Transaction information: order details, shipping addresses, payment method selection
- Communications: messages to sellers/buyers, support tickets, feedback and reviews
- Profile information: profile photo, bio, store description (for sellers)
Information Collected Automatically
- Device information: browser type, operating system, device model
- Usage data: pages visited, search queries, products viewed, time on page
- Location data: country-level location from IP address (we do not collect precise GPS data)
- Cookies and similar technologies (see our Cookie Policy)
Information from Third Parties
- Payment processors: transaction confirmation status (not full payment details)
- Identity verification services: document authentication results
- Shipping partners: delivery tracking and confirmation data
2. How We Use Your Information
We use your personal information to:
- Provide, maintain, and improve the Amana Marketplace platform
- Process transactions and manage escrow through our partner Vesicash
- Verify seller identities and maintain marketplace trust and safety
- Facilitate communication between buyers and sellers
- Send transactional notifications (order updates, escrow status, dispute updates)
- Send marketing communications (with your consent; you can opt out at any time)
- Detect and prevent fraud, abuse, and policy violations
- Comply with legal obligations across the jurisdictions we operate in
- Generate anonymized analytics to improve our services
- Calculate customs duties and AfCFTA eligibility for cross-border orders
3. How We Share Your Information
We do not sell your personal information. We share data only in these circumstances:
With Transaction Parties
Buyers see seller store names and locations. Sellers receive buyer shipping addresses for order fulfillment. Both parties see necessary transaction details.
With Service Providers
We share data with Vesicash (escrow), Flutterwave (payments), shipping carriers, cloud infrastructure providers, and customer support tools — only as needed to provide our services.
For Legal Compliance
We may disclose information to comply with applicable laws, legal processes, or enforceable government requests in the jurisdictions where we operate.
With Your Consent
We will share your information with third parties when you have given explicit consent to do so.
4. Cookies
We use essential cookies to operate the platform, analytics cookies to understand usage patterns, and optional marketing cookies with your consent. For full details, see our Cookie Policy.
5. POPIA Compliance (South Africa)
For users in South Africa, we comply with the Protection of Personal Information Act (POPIA). This means:
- We process personal information lawfully and in a reasonable manner
- We collect information for a specific, explicitly defined, and lawful purpose
- We take reasonable technical and organizational measures to protect your data
- You have the right to access, correct, or delete your personal information
- You have the right to object to the processing of your personal information
- You may lodge a complaint with the Information Regulator
Our Information Officer can be reached at privacy@amanamarket.com.
6. NDPR Compliance (Nigeria)
For users in Nigeria, we comply with the Nigeria Data Protection Regulation (NDPR) and the Nigeria Data Protection Act 2023. This includes:
- Obtaining consent before collecting personal data
- Providing clear notice about data collection purposes
- Conducting Data Protection Impact Assessments for high-risk processing
- Appointing a Data Protection Officer
- Filing annual audit reports with the Nigeria Data Protection Commission (NDPC)
- Ensuring any cross-border data transfers meet NDPR adequacy requirements
Our Data Protection Officer can be reached at dpo@amanamarket.com.
7. Data Retention
We retain your personal information for as long as necessary to provide our services and comply with legal obligations:
- Account data: Retained while your account is active, plus 2 years after deletion
- Transaction records: Retained for 7 years for tax and regulatory compliance
- Verification documents: Retained for 5 years after account closure
- Communication logs: Retained for 3 years
- Analytics data: Anonymized after 24 months
8. Your Rights
You have the right to:
- Access: Request a copy of the personal information we hold about you
- Correction: Request correction of inaccurate or incomplete data
- Deletion: Request deletion of your personal information (subject to legal retention requirements)
- Portability: Request your data in a machine-readable format
- Objection: Object to processing of your data for marketing purposes
- Withdrawal of consent: Withdraw consent at any time for optional data processing
To exercise any of these rights, contact us at privacy@amanamarket.com or through your account settings.
9. Contact Us
Amana Marketplace Ltd.
Data Protection & Privacy
P.O. Box 12345, Nairobi, Kenya
Email: privacy@amanamarket.com
Phone: +254 xxx xxx xxx
This Privacy Policy may be updated from time to time. We will notify you of material changes via email or through a notice on the platform.